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Apple Q2 2021 Results – $89.58 Billion Revenue

Apple has just published its financial results for Q2 2021. The company posted revenue of $89.58 billion. Apple CEO Tim Cook said:

“This quarter reflects both the enduring ways our products have helped our users meet this moment in their own lives, as well as the optimism consumers seem to feel about better days ahead for all of us,” said Tim Cook, Apple’s CEO. “Apple is in a period of sweeping innovation across our product lineup, and we’re keeping focus on how we can help our teams and the communities where we work emerge from this pandemic into a better world. That certainly begins with products like the all-new iMac and iPad Pro, but it extends to efforts like the 8 gigawatts of new clean energy we’ll help bring onto the grid and our $430 billion investment in the United States over the next 5 years.”

Apple Beats Expectations

As reported by CNBC, Apple beat Wall Street expectations:

Apple reported a blowout quarter on Wednesday, announcing companywide sales up 54% higher than last year, and significantly stronger profits than Wall Street expected.

Apple stock rose over 4% in extended trading.

Graphical Visualization

After the break, we’ve compiled a graphical visualization of Apple’s Q2 2021 financial results.

Read More »Apple Q2 2021 Results – $89.58 Billion Revenue

1Blocker 4.0 Adds In-App Tracker Blocking with Its New Firewall Feature

I’ve used 1Blocker to block ads from cluttered websites for years. No ad blocker is perfect. Some ads still get through, and blockers can sometimes interfere with the functionality of a website, but of all the ones I’ve tried, 1Blocker strikes the best balance. The app is also available on all of Apple’s platforms, making it easy to block intrusive ads but allow them on sites where they don’t wreck the reading experience.

1Blocker, which I have covered many times in the past on MacStories, was the first iOS app I know that bundled multiple sets of content blocking rules to offer more filters than the iOS would otherwise allow. The system also allows 1Blocker to filter more than just advertising, such as social media widgets, comments, and adult sites.

Today, 1Blocker has expanded its coverage even further with a feature called Firewall. If you’ve read Federico’s in-depth story about iOS and iPadOS 14.5, you’re familiar with App Tracking Transparency. That’s the OS feature that requires apps to request permission before tracking your activity across multiple apps and websites. Firewall takes that a step further by automatically blocking trackers and doing so even if the trackers are what are known as first-party trackers because they don’t correlate your data with data collected by other companies. It’s an extra layer of protection between you and data brokers.

Read More »1Blocker 4.0 Adds In-App Tracker Blocking with Its New Firewall Feature

iOS and iPadOS 14.5: The MacStories Overview

Shareable lyrics, third-party music services for Siri, and the refreshed Podcasts app in iOS 14.5.

Shareable lyrics, third-party music services for Siri, and the refreshed Podcasts app in iOS 14.5.

Apple today released version 14.5 of iOS and iPadOS, a substantial update to the operating system for iPhone and iPad that debuted in September and introduced features such as Home Screen widgets, multi-column app layouts on iPad, compact UI, a redesigned Music app, and more.

Version 14.5 is the biggest – or, at the very least, most interesting – update to iOS and iPadOS we’ve seen in the 14.0 release cycle to date. That’s not to say previous iterations of iOS and iPadOS 14 were low on new features and refinements – it’s quite the opposite, in fact. Perhaps the pandemic and Apple’s work-from-home setup played a role in the company spreading new iOS functionalities across multiple releases throughout 2020 and the first half of 2021, but, regardless of the underlying reason, iOS and iPadOS 14 have evolved considerably since their public launch six months ago.

With iOS 14.2, Apple shipped the traditional “emoji update”, but was also able to include a redesigned AirPlay interface, face detection in AR, and a brand new Shazam integration in Control Center; with iOS 14.3, the company rolled out its new ProRAW photography API alongside support for the Fitness+ service, App Clip codes, and the ability to launch apps directly from Home Screen shortcuts; version 14.4, released earlier this year, saw the arrival of proximity-based music handoff for iPhone and HomePod mini alongside new options for Bluetooth settings and other performance improvements.

It’s difficult to tell whether some of these features were originally planned for a September release and got delayed because of the pandemic1, or how many of these are Apple’s response to user feedback following the release of iOS and iPadOS 14, but one thing’s for sure: Apple hasn’t stood still over the past few months, and today’s iOS and iPadOS 14.5 are continuing the trend of major iOS and iPadOS updates released ahead of WWDC.

Let’s dive in.

Read More »iOS and iPadOS 14.5: The MacStories Overview

AirTag Review Roundup

AirTags, which Apple announced on Tuesday, will go on sale tomorrow, April 23rd with deliveries beginning a week later on April 30th. Apple provided the tiny item-tracking device to several YouTubers and reviewers, and embargoes have lifted.

Here’s a rundown of the early reviews of AirTags along with coverage of the new purple iPhone 12:

Matthew Panzarino, TechCrunch’s editor-in-chief, says AirTags work as advertised, pointing out that:

The precision finding feature enabled by the U1 chip works as a solid example of utility-driven augmented reality, popping up a virtual arrow and other visual identifiers on the screen to make finding a tag quicker.

Panzarino also digs into all the privacy edge cases that Apple has accounted for in his review and shows off some of Apple’s AirTag accessories and what an AirTag looks like disassembled.

Dieter Bohn at The Verge tested AirTags by giving one to a colleague and tracking him down using the Find My network:

After a half-hour of walking around, I finally found him. He was standing on a street corner with no foot traffic whatsoever, which meant that the intermittent signals I got detailing his location came from a couple of iPhones in cars that were driving by.

That’s impressive.

As Bohn and other reviewers note, however, both sides of the AirTags are prone to scratching:

The Verge has a short story and gallery of photos featuring the new purple iPhone 12.

Several video reviews were also released today highlighting the AirTags and the purple iPhone 12, which are embedded after the break.

Read More »AirTag Review Roundup