Twitter activates ‘hashflag’ for Apple’s Sept. 14 iPhone event

Twitter on Tuesday activated a “hashflag” for Apple’s upcoming “California Dreaming” event scheduled for Sept. 14, with the special icon now appearing next to posts that include the #AppleEvent hashtag.

Apple EventContinuing its use of Twitter’s custom icon feature, Apple’s latest hashflag consists of an Apple logo filled with a pink-to-blue gradient reminiscent of the color palette selected for “California Dreaming” media invitations sent out earlier today.The hashflag went live at around 1 p.m. Pacific.

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