Disney is coming for Netflix’s lunch real fast.
What you need to know
- Disney+ now has 103.6 million subscribers.
- The company anticipates that it will overtake Netflix for first place by 2024.
Disney+ continues to flex its dominance in the streaming wars.
As reported by MacRumors, Disney posted its earnings report for the second quarter of 2021 today and revealed that the streaming service now has 103 million subscribers. That represents a growth of around 3 million subscribers in just two months.
The company expects to surpass Netflix, which is currently the most popular streaming service with 207 million subscribers, in the next three years.
In April 2020, Disney+ had just 33 million subscribers, so the service’s growth has been astronomical, exceeding all expectations in the year and a half since launch. When Disney+ first debuted, Disney said that it wanted to hit 60 to 90 million subscribers by 2024, a milestone it reached before the end of 2020.
Disney now expects to have 230 to 260 million subscribers worldwide by 2024, which will see Disney+ surpassing Netflix. At the current time, Netflix has 207 million subscribers and Hulu has 41.6 million subscribers.
Going forward, Disney has set a target of 100+ new titles per year across Disney Animation, Disney Live Action, Marvel, Star Wars, and National Geographic.
While Apple does not provide exact information around the number of subscribers for Apple TV+, a recent report estimated that the streaming service passed the 40 million subscriber mark at the end of 2020. How many of those subscribers are actually paying versus how many are still on free promotions is also unclear.
The company recently did reveal, however, that they enjoy over 600 million paid subscriptions across all of its services.
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