Apple now has 660 million paid subscriptions for its services

Apple’s services business is growing fast.

What you need to know

  • Apple now has 660 million paid subscriptions for its services.
  • It has added 40 million paid subscriptions in the last quarter.

Apple now has 660 million paid subscriptions.

Ahead of the company’s Q2 2021 earnings call, Apple Chief Financial Officer Luca Maestri revealed to the Financial Times that the company now has 660 million paid subscriptions across its services, a 40 million subscription growth from the last quarter.

breaking Apple now has 660m paid subscriptions, CFO Luca Maestri tells the @FT

That’s up 40m from three months prior.

Services revenue up 27% to $16.9bn, 10 points above forecast.

This is of course covers Apple’s full lineup of services, including:

  • Apple Music
  • Apple Fitness+
  • Apple TV+
  • Apple Arcade
  • Apple News+
  • iCloud

Customers can also pay for Apple One, the company’s all-in-one subscription bundling service.

The company also posted record revenue for the March quarter earlier today.

Apple® today announced financial results for its fiscal 2021 second quarter ended March 27, 2021. The Company posted a March quarter record revenue of $89.6 billion, up 54 percent year over year, and quarterly earnings per diluted share of $1.40. International sales accounted for 67 percent of the quarter’s revenue.

“This quarter reflects both the enduring ways our products have helped our users meet this moment in their own lives, as well as the optimism consumers seem to feel about better days ahead for all of us,” said Tim Cook, Apple’s CEO. “Apple is in a period of sweeping innovation across our product lineup, and we’re keeping focus on how we can help our teams and the communities where we work emerge from this pandemic into a better world. That certainly begins with products like the all-new iMac and iPad Pro, but it extends to efforts like the 8 gigawatts of new clean energy we’ll help bring onto the grid and our $430 billion investment in the United States over the next 5 years.”

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