Facebook’s anti-Apple campaign uses ‘misleading’ figures, marketers claim

Two marketing professionals have accused Facebook of using “cherry-picked” data and “disinformation” in its campaign against Apple and iOS 14‘s privacy features.

Credit: FacebookCredit: Facebook

As Facebook continues to claim that Apple’s privacy features will be “devastating” to small businesses, the figures it quotes have come under question. Facebook is accused of using misleading data, altering figures, and spreading “disinformation.”

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