Comment: What should Apple’s strategy be with Apple News+ going forward?

Apple Launched Apple News+ during its March event, and to say that it has been underwhelming is beyond an understatement. Despite Apple’s promise of 100s of magazines for a low monthly price, rumors suggest that publishers aren’t happy and I’ve read reports that sign up growth has flatlined. I tried the service for a month, and I came away from it less than impressed. As Apple has continued to deploy its new services across 2019 (Apple Arcade and Apple TV+), I’ve been thinking a lot about News+, the path Apple should take going forward, and what impact it could make in journalism. What should Apple’s strategy be with Apple News+? more…

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